If you have bright ideas that you think can benefit other people, I recommend that you sell them to convert them to instant cash. Here's how you can do that:
1. They must be unique. Before you go ahead and sell your ideas, I recommend that you do your research first. You will need to do this to make sure that your ideas are unique and that they haven't been used before. It would also work to your advantage if you apply for patent to protect your ideas from being stolen.
2. List building. The next thing that you need to do is to capture the contact information of your potential clients. If you are selling ideas for reality show, you may want to call different heads of TV stations. Make sure that you get the name and the contact number of the decision-maker.
3. Cold calling. Pitch in your ideas to people who might need them. You can do this by doing cold calls. For best result, I recommend that you plan way ahead before you call any number. You must prepare a compelling sales script, you must have a list of benefits that your ideas can offer, and you must have canned rebuttals for possible objections. It would help if you can practice so you'll sound confident and collected throughout the call.
4. Sales presentation. If you are lucky enough to secure an appointment, I recommend that you make the most out of it. Research your potential buyers to figure out the best ways to present your ideas. These people must see the need for your ideas so they'll buy them in a heartbeat.
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